Products: neutral item terminology
From brand article to comparable spec: bundle, compare, decideneutral specs
derived from 10 RFI reference items: specifications rather than brand namesbundled period demand
aggregated across brands and countries from the spend filesspend on these specs
supported reference items only: lower boundcross-brand equivalents
named by 10 suppliers in the synthetic RFI, with indicative pricesFrom branded item to specification
AI decomposes each article name into neutral attributes, making brands comparableBrand-independent demand aggregation
Period demand per spec, bundled across all countriesEach circle represents a neutral specification; its area shows aggregated Jan–Aug 2026 spend across countries and brands. The first demo product aggregates 40,458 units from 29 countries.
Each bubble is one neutral spec; the area is the bundled period spend across all countries, brand-independent.Cross-brand comparison (synthetic)
Same spec, every supplier: synthetic per-piece prices and product factsPilot specifications allow side-by-side comparison. Illustrative product comparison using reference suppliers. Price bars and comparison characteristics use synthetic demo assumptions.
Illustrative product comparisons use fictional suppliers, synthetic prices and synthetic technical specifications.Kovax
Würth
tesa
SATA
Finixa
Glasurit (BASF)
Starcke
Würth
PPG / Nexa
SATA
Mirka
Glasurit (BASF)
3M
Starcke
Kovax
PPG / Nexa
tesa
Mirka
Finixa
3M